Insurance · Late life
Plan. Invest. Thrive.

The conversation nobody wants but everyone needs.

About 70% of people who reach 65 will need some form of long-term care — anything from a few hours of help a day to several years in a memory-care facility. Medicare doesn't pay for it. Health insurance doesn't pay for it. There are three honest ways to fund it, and the right one depends on your balance sheet.

1
What it actually costs (Ohio, 2026 figures)
Type of careNational medianOhio median30-day month
Home health aide (44 hrs/wk)$77,800 /yr$66,500 /yr$5,540 /mo
Adult day services$26,800 /yr$22,500 /yr$1,875 /mo
Assisted living facility$66,000 /yr$58,200 /yr$4,850 /mo
Nursing home, semi-private room$104,000 /yr$92,400 /yr$7,700 /mo
Nursing home, private room$116,800 /yr$104,500 /yr$8,710 /mo

Average length of a care need is around 3 years. Long care (5+ years) is the tail risk: about 1 in 7 people. Plan for the average, insure or self-insure for the tail.

2
The three honest paths

There is no single best answer. The right path depends on your liquid net worth, your family situation, and how you feel about the trade-off between paying premiums now vs. paying for care later.

Path A
Self-insure
Carve out a dedicated slice of the portfolio. No premium. Full flexibility. If you don't need it, it passes to heirs.
Annual cost$0 in premium
Reserve needed$500K–$1M
FlexibilityHighest
Tax efficiencyModerate
Fits if$2.5M+ liquid net worth · partnered · long-lived family or comfortable with the tail risk
Path B
Hybrid life/LTC
A life insurance policy with a long-term-care rider. Pay a lump-sum or 10-year premium. Use it for care; if you don't, your heirs get the death benefit.
Annual cost (age 60)$8K–$15K
PremiumLocked, can't increase
If never usedDeath benefit to heirs
FlexibilityModerate
Fits if$1M–$3M net worth · want certainty · concerned about premium increases · want to leave a legacy if no care needed
Path C
Traditional LTC
A pure long-term-care policy. Lower premium per dollar of coverage, but use-it-or-lose-it. Premiums can rise.
Annual cost (age 60)$2K–$5K
PremiumMay rise over time
If never usedNo refund (some return-of-premium options exist)
FlexibilityLower
Fits if$500K–$1.5M net worth · strong family history of needing care · stretched on premium budget
3
When to decide
4
Our honest take

We don't have a religion here. For most clients we serve — somewhere between $1M and $3M of investable assets at retirement — hybrid life/LTC is the path we lean toward. It removes the "I paid in for 20 years and never used it" objection, locks the premium, and the underwriting is more forgiving than traditional LTC.

For clients well north of $3M liquid, the math usually favors self-insuring with a carve-out — typically $300,000–$500,000 set aside in a tax-efficient pocket of the portfolio, mentally labeled "the care reserve." It pays for care if needed; it stays in the family if not.

For clients with strong family history of care needs and a tighter budget, traditional LTC still has a role. But go in with eyes open about premium increases.

What we won't recommend: waiting to see how you feel about it. Every year you wait costs about 4–6% in premium, and a single doctor's visit can take the option away entirely.
5
If you already have a policy
A note from MPM
The hardest part of this conversation isn't the numbers — it's imagining yourself needing the care. Most clients tell us they regret not having the conversation sooner, even if they ended up choosing to self-insure. The decision itself takes the worry off the table.
MPM Wealth Advisors  ·  Plan. Invest. Thrive. mpmwealth.com  ·  Updated May 2026
Sources: U.S. Department of Health & Human Services, AdministrationForCommunityLiving.gov, “How Much Care Will You Need?”; Genworth Cost of Care Survey (2024 figures, updated to 2026 dollars); American Association for Long-Term Care Insurance pricing surveys; Ohio Department of Aging; Society of Actuaries LTC industry data. Care costs vary by region and facility — figures shown are medians.